Wednesday, January 12, 2011

Assignment #2 Consumer Confidence

1. Manufacturers, investors, and banks would be interested in this statistic because it measures the consumer's thoughts regarding job availability and income.

2. The Conference Board's Consumer Confidence Survey is conducted once a month based on 5,000 households.

3. The current consumer confidence level is at 52.5, dropping two points from November to one of the lowest in 43 years.

MSNBC. "How does consumer confidence get calculated?" 28 October 2008. 12 January 2011.

Econoday. "Consumer confidence" December 2010. 12 January 2011.

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